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WHAT: It’s that time of year when hot days turn into toasty nights around the campfire…and Potbelly knows just how to make these summer moments even sweeter. Starting Monday, August 1, Potbelly welcomes National S’mores Month with a tasty take on the popular fireside snack, adding to its famous cookie roster the S’mores Cookie!

The cookie’s classic campfire flavors include Hershey's milk chocolate, graham cracker and marshmallow. Like with all its cookies, Potbelly bakes the S’mores Cookie fresh and in-house daily, arriving at the perfect time as family and friends gather for summer fun.

Be sure to get the S’mores Cookie while it’s hot — the sweet treat is only available for a limited time, while supplies last. 

Crowds of summer-loving Potbelly fans can enjoy S’mores Cookies by ordering online or in shop. New fans downloading the app and signing up for a Potbelly Perks reward account earn a free sandwich after their first purchase.

WHEN: Beginning August 1, 2022, until supplies last

WHERE: All Potbelly locations 

MEDIA CONTACT: Katie Gibbons:; (773) 354-6454.

For more information on Potbelly, visit

Fans can order online by visiting, through the app, which is available through the Apple App Store or Google Play Store or in their local Potbelly shop. To sign up for the Potbelly Perks reward program, visit

On top of earning points towards free sandwiches, with every purchase, Perks members also get exclusive offers and rewards throughout the year.

Sign up for Potbelly Perks and earn a free sandwich after your first purchase.

About Potbelly

Potbelly Corporation is a neighborhood sandwich concept that has been feeding customers’ smiles with warm, toasty sandwiches, signature salads, hand-dipped shakes and other fresh menu items, customized just the way customers want them, for more than 40 years. Potbelly promises Fresh, Fast & Friendly service in an environment that reflects the local neighborhood. Since opening its first shop in Chicago in 1977, Potbelly has expanded to neighborhoods across the country, with more than 400 company-owned shops in the United States. Additionally, Potbelly franchisees operate over 40 shops in the United States. For more information, please visit our website at

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